Pricing
Simple plans for every owner
Start free. Upgrade when you want deeper welfare tracking or a full record of every horse in your care. Cancel anytime.
Every plan — including Free — includes Horse Vision and trend analytics. Paid plans add the AI wellbeing overview that turns your check-ins into a friendly, plain-English picture of how your horse is really doing.
Free
Get to know Equimood with your horse.
£0/ forever
- 3 free assessments to try it out
- Horse Vision — live camera view in your horse's two-colour vision
- Full Horse Grimace Scale reading
- Mood, comfort and confidence scores
- Photo history you can search and sort
- Assessment calendar
- Analytics: comfort and emotion trends over 30 days, 6 months, 1 year or all time
Most popular
Plus
For regular check-ins.
£1.99/ per month
- 50 assessments every month
- Horse Vision included, with side-by-side compare
- Welfare check: body condition, hydration, capillary refill, gums, digital pulse, respiration
- Built-in guidance on how to perform every check
- Richer analytics as your history grows
- AI wellbeing overview on every trend view
- PDF export for your vet
- Email support
Pro
For yards, professionals and serious owners.
£4.99/ per month
- Unlimited assessments
- Horse Vision included
- Everything in Plus
- Analytics filtered by individual horse
- Recorded weight and body condition charts per horse
- Horse profiles — height, age, weight, breed, microchip, passport
- Vaccination, worming and dental history in one place
- Vet and farrier contacts saved per horse
- Pick a horse from a dropdown when you assess
- Overdue vaccination alerts
- Priority support
Secure payments by Stripe. Cancel anytime from your account.